True North Genetics Ltd. has taken over from financially-failed Genesus.
True North said it is a company with new ownership, energized leadership, and a bold vision for the future of pork production.
It merged with Canada ZF which bought Genesus in July, 2023, and renamed it Genesus Genetic Technology.
Jim Long, president and chief executive officer, Mike Van Schepdael, vice president and Bob Kemp, also a vice president, led Canada ZF.
True North is based in Winnipeg. It also owns Jersey Red Duroc.
It describes the deal with Genesus as a merger.
