Dr. Temple Grandin is featured in a video about the turkey industry designed to give the public a look at how the birds are raised, slaughtered and readied for Thanksgiving dinner.
The National Turkey Federation and the American Meat Institute paid for the video which features Grandin with a flock of 1,500 birds and takes the viewer all the way through the stunning and slaughter process.
It makes me wonder why the Canadian turkey industry, which is far more organized than in the United States, hasn't done something like this long ago.
“I’m really pleased that the industry wanted the public to see this process because I think we need to show people how it’s just done right in a typical plant,” Grandin said in a news release.
“There’s a lot of good work going on in animal agriculture and I’m glad we’re telling our story openly and honestly.”
“The generations that have moved away from the farm to the city take a personal interest in seeing how their food is raised,” said National Turkey Federation President Joel Brandenberger.
“Those farms are far from the cities but in this video are brought closer through Dr. Grandin’s one-of-a-kind way of explaining the orderly process of getting turkeys to market.”