Maple Leaf Foods Inc. has promised $10 million to improve food security and its chief executive officer and president Michael McCain is adding $2.5 million from his own purse.
This doubles the investment in THE Maple Leaf Centre for Action on Food Security which was established in 2016 to advocate for structural policy solutions to achieving sustainable food security.
More than 5.8 million Canadians, or 15.8 per cent of the population, struggle with food insecurity, Maple Leaf said in a news release. The center has set a goal to reduce hunger by 50 per cent by 2030.
"Food insecurity will not be solved by food charity. The Centre works with others to raise awareness of this issue, break the silence and stigma, and advocate for critical public policy reforms to achieve sustainable change," said Lynda Kuhn, senior vice president and chair of the center.