Thursday, February 13, 2014

Chobani Olympic yogourt stymied

Russian officials have refused to allow entry of 5,000 cups of Chobani yogourt intended to nourish United States athletes at the Olympics in Sochi.

Chobani has decided now to donate the shipment to food banks in New York and New Jersey.
Meanwhile, Chobani ads continue to run with NBC television coverage of the games.

The shipment has been held up in a refrigerated warehouse at New Jersey's Newark Liberty International Airport after Russian authorities said the U.S. Department of Agriculture failed to provide a necessary certificate under its customs rules.
U.S. Sen. Charles Schumer, a New York Democrat and a big booster of the state's Greek yogurt industry, had pointed out that export trade rules shouldn't apply since the yogurt was only for U.S. athletes and wouldn't have been for sale. But Russia still wouldn't allow the shipment.