General Mills will be labeling all of its products that contain genetically-modified (GMO) ingredients.
Chief Operating Officer Jeff Harmening says “We can’t label our products for only one state without significantly driving up costs for our consumers and we simply will not do that.”
Vermont has passed legislation requiring GMO labeling and the United States Senate voted last week to shelve a bill that called for national regulations that would have over-ruled Vermont.
Harmening said all sides of this debate, 20 years of research, and every major health and safety agency in the world agree that GMOs are not a health or safety concern.
“At the same time, we know that some consumers are interested in knowing which products contain GMO ingredients,” he said.