General Mills will be labeling all of
its products that contain genetically-modified (GMO) ingredients.
Chief Operating Officer Jeff Harmening
says “We can’t label our products for only one state without significantly
driving up costs for our consumers and we simply will not do that.”
Vermont has passed legislation
requiring GMO labeling and the United States Senate voted last week to shelve a
bill that called for national regulations that would have over-ruled Vermont.
Harmening said all sides of this
debate, 20 years of research, and every major health and safety agency in the
world agree that GMOs are not a health or safety concern.
“At the same time, we know that some
consumers are interested in knowing which products contain GMO ingredients,” he
said.