Federal Agriculture Minister Marie-Claude Bibeau announced three subsidies for the pork industry when she spoke this week to a meeting of Le Porc Show in Quebec.
Canada Pork International get about $3.2 million to undertake export market development initiatives to maintain and improve access to international markets, and develop promotional activities and tools to increase market share in priority markets.
Funding of more than $550,000 will support the Canadian Pork Council's national marketing activities to increase consumption and value domestically. This funding will also support the Council's work to enhance international relationships and coordination with members across the value chain. These projects are supported under the federal AgriMarketing Program.
Bibeau also announced an additional $850,000 for the Council to help industry prevent and prepare for African swine fever.
This adds to previously-announced funding of more than $3.8 million for the Canadian Pork Excellence platform, which integrates three principal on-farm programs: PigSAFE, a food safety and biosecurity program; PigCARE, an animal care program; and PigTRACE, a traceability program. These projects are funded through the federal AgriAssurance Program.
Canada is the third-largest pork exporter in the world, exporting about a third of production worth $54. Billion to more than 90 countries in 2020.
