Rural people are generous, according to information released today by the Rural Ontario Institute.
Ninety per cent of them donate to charities; 42 to 50 per cent volunteer.
“Volunteer participation is important to the vitality of rural communities as it strengthens trust, solidarity and reciprocity,” says Norman Ragetlie, director of policy and stakeholder engagement for the institute.
“The non-profit sector has a substantive impact on improving quality of life, health and well-being,” he said.
Annual donations per donor averaged $534 in 2013. The Canadian average for all people in 2010 was $460.
Health-related organizations, social services and religious groups receive the highest number of donations and the top reason donors make a contribution is their compassion towards people in need.
“Charitable giving and voluntary association is often used to indicate social capital, civic engagement and social cohesion in communities,” said Ragetlie.