The Ontario Pork producers marketing board reports that its members stepped up to show generosity to people made needy by the COVID-19 pandemic.
When the pandemic began, the board launched the Pork Industry Gratitude Project.
And it challenged its local organizations to pick a food-based charity in their community to receive donations before Christmas.
“The response has been tremendous.,” the board reported on its website.
This initiative builds on a long-standing spirit of food-based giving by local pork associations across Ontario, it said.
“Ontario Pork members and their partners across the industry have stepped up to demonstrate that even in difficult times, we can reach out to help our neighbours.”