Friday, November 1, 2019

U.S. senator proposes COOL

Country of Origin Labeling for meats Is back on the political agenda in the United States, despite rulings that it’s illegal.

A resolution supporting COOL was introduced Thursday by Senator Jon Tester, a Democrat from Montana.

I guess not all the political crazies in the U.S. are Republicans.

The United States Cattlemen’s Association supports Tester’s resolution. That's no surprise because previous COOL programs boosted prices for their cattle.

“The U.S. produces the highest quality, safest, and most eco-conscious beef in the world. U.S. cattle producers deserve the opportunity to showcase their product in the retail marketplace,” said USCA Director Emeritus Leo McDonnell.

The World Trade Organization twice ruled that the U.S. COOL programs for beef and pork are illegal. They depressed hog and cattle prices in Canada and Mexico, but increased them in the U.S.

In the most recent case, the World Trade Organization gave Mexico and Canada the right to impose up to $1 billion in retaliatory tariffs. In 2015 the U.S. backed down on that COOL program introduced in 2009.

COOL cost Canadian farmers billions of losses in lower prices and millions to hire lawyers, consultants and lobbyists to fight COOL.