Canadians
ate more than 1.1 billion kilograms of chicken last year, shattering previous
records.
The
average Canadian ate 32.5 kilograms of chicken last year.
Part of
the reason was a four per cent increase in production as the national
supply-management agency resisted caution urged by processors and decided the
market was ready for more chicken.
The
national agency, Chicken Farmers of Canada, launched “Raised by a Canadian
farmer” advertising and logo.
It also persuaded the federal government to crack
down on broiler-chicken imports posing as spent fowl (retired skinny laying
hens).
