Thursday, July 29, 2021

Gambling money funds ag tech company

Grand River Agriculture Society is investing $100,000 in IntelliCulture, a company in Waterloo that aims to automate decisions about crop spraying, task schedules and equipment maintenance.

Grand River Agriculture Society runs a casino and harness racing at Elora and sharecrops 67 acres.

IntelliCulture has created ShopView, CropView and CabView.

Katie Giddy, director of Hospitality, Sales and Marketing for the agriculture society, said IntelliCulture is a natural fit for the society’s new impact-investment program which will fund mid-stage startup agriculture companies.